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  • February 13, 2026 at 5:00 pm
    Event date:
  • February 15, 2026 at 9:00 pm
    Event end:

History

The Namahage Sedo Festival has its roots in the folklore of the Oga Peninsula in Akita Prefecture. The festival centers around the Namahage, demonlike ogres who visit households during winter to punish those who are lazy or disobedient, especially children and young wives. This tradition has been passed down for generations and is closely tied to the Shinto ritual of Saitousai.

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The event officially began in 1964 as a way to combine local traditions with the ceremonial practices of Shinto shrines. Its cultural significance was recognized internationally when the Namahage were added to UNESCO’s Intangible Cultural Heritage of Humanity list in 2018. This recognition highlights the festival’s unique blend of religious ritual, folklore, and community celebration.

Namahage are seen as both gods and ogres: gods because they are linked to Shinto shrines and are believed to bless the community with bountiful harvests, and ogres because their fearsome appearance encourages good behavior. Some legends even suggest that Namahage originated from China, reflecting the long history of cultural exchange in the region.

Overview

The Namahage Sedo Festival 2026 will take place from Friday, February 13 to Sunday, February 15 at Shinzan Shrine in Oga, Akita Prefecture. The festival is one of Japan’s most unique winter events, attracting visitors from across the country and abroad.

Attendees can witness the dramatic descent of Namahage from the snowy mountains, carrying flaming torches, performing sacred dances, and interacting with festival-goers. The festival combines traditional rituals, music, and community celebration, creating an unforgettable winter experience in a picturesque snowy landscape.

Highlights

  • Namahage descend from the mountains with torches at around 7:30 PM.
  • Giant bonfire in the town’s main square illuminates the festival area.
  • Taiko drum performances and chanting by Namahage create an electrifying atmosphere.
  • Visitors can receive lucky straw from Namahage costumes.
  • Distribution of goma mochi (sesame mochi) and sake as part of Shinto rituals.

Why Jasumo Recommends?

  • Experience a unique UNESCO-recognized winter tradition.
  • Witness the thrilling Namahage descent and sacred dance rituals.
  • Enjoy the beautiful snowy scenery of Oga Peninsula during winter.
  • Participate in cultural rituals like receiving lucky straw and tasting goma mochi.
  • Perfect for families and solo travelers seeking authentic Japanese folklore.

If you are visiting Japan or already in the country and need assistance with custom tours, transportation, ticket bookings, or any other support, feel free to contact Jasumo through our contact page.

Schedule

  • Friday, February 13, 2026 – Opening ceremonies and evening Namahage descent.
  • Saturday, February 14, 2026 – Full day of performances, rituals, and local food stalls.
  • Sunday, February 15, 2026 – Final Namahage parade and closing ceremonies.

Pricing

  • Entry: Free
  • Food, souvenirs, and shuttle buses are extra (typically 300–800 yen per ride from Oga Station).

Location

Shinzan Shrine
Mizukuisawa-97 Kitaurashinzan, Oga, Akita Prefecture 010-0685

Getting there:

  • From Akita Station: ~90–110 minutes by car or train + shuttle bus (300–800 yen).
  • From Akita Airport: ~110 minutes by car.
  • Shuttle buses available from Oga Hot Spring Village.

Accommodation Options

Visitors have several accommodation choices, including local ryokans, hotels, and guesthouses in Oga. Most hotels offer winter packages and traditional Japanese meals.

Average accommodation costs range from 6,000–15,000 yen per night, depending on type and season. Booking early is recommended due to high demand during the festival.

Faqs

What are Namahage?

Namahage are demonlike ogres from Oga folklore, believed to punish lazy or disobedient children and bless the community with a good harvest.

When is the festival held?

The festival takes place on the second Friday, Saturday, and Sunday of February. In 2026, this is February 13–15.

Is there an entry fee?

No, entry to the Namahage Sedo Festival is completely free.

Can visitors participate in rituals?

Visitors can observe the rituals and take lucky straw or enjoy goma mochi, but touching Namahage costumes is discouraged.

How can I get to Shinzan Shrine?

Shinzan Shrine is accessible by car, train, or shuttle bus from Akita Station or Oga Hot Spring Village. Travel costs range between 300–800 yen for shuttle buses.

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