Experience one of Hokkaido’s most thrilling and unique cultural events—the Noboribetsu Jigoku Matsuri (Hell Festival)—held annually on the last weekend of August in the famous Noboribetsu Onsen hot spring town. This fiery celebration brings to life the legend that the lid of hell opens once a year, allowing the Great Demon King Enma and his demon entourage to emerge and parade through the town.
This annual gathering is a must-see spectacle that showcases the folklore and fiery spirit of Noboribetsu.
August 23rd (Saturday), 24th (Sunday), and 25th (Monday), 2025
Free Admission
Rain or Shine
Noboribetsu Onsen Gokuraku Street, Sengen Park, Jigokudani (Hell Valley), and Special Stage Areas
1. Asahiyama Zoo, Shirahige Falls, Biei, and Blue Pond Day Tour
Discover Hokkaido’s famous zoo, scenic waterfalls, and the surreal Blue Pond.
This full-day tour blends wildlife with stunning natural landscapes in Biei.
Perfect for families and nature lovers exploring Hokkaido beyond Sapporo.
2. Hokkaido Spring and Summer Limited | Farm Tomita & Shikisai Hill & Waterfall & Blue Pond Day Tour | Depart from Sapporo
A seasonal tour through Hokkaido’s flower-filled countryside, from lavender fields to colorful gardens.
Includes Farm Tomita, Shikisai Hill, and refreshing waterfalls and ponds.
Ideal for photographers and summer travelers.
3. AQUARIUM PARK AOAO SAPPORO (Hokkaido)
A modern urban aquarium inside Sapporo’s Tanukikoji shopping area.
See aquatic life exhibits, digital art displays, and hands-on marine zones.
Family-friendly and perfect for rainy days or casual visits.
4. Sapporo TV Tower Ticket
Ride up the iconic Sapporo landmark for panoramic views of Odori Park and beyond.
A must-visit for first-timers in Sapporo with beautiful day and night views.
Features souvenir shops and a light-up display in the evening.
5. [Hokkaido Toyako Fireworks Festival] Toyako Fireworks Festival, Lake Shikotsu, and Bear Farm Day Tour
Watch dazzling fireworks over Lake Toya, visit Lake Shikotsu, and see Hokkaido brown bears.
This one-day tour offers fun, nature, and a magical summer evening show.
Great for couples, families, and summer visitors.
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