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January 15, 2026 at 9:00 am
Event date:
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January 16, 2026 at 8:00 pm
Event end:
History
The Setagaya Boroichi (世田谷のボロ市) is one of Tokyo’s most historic flea markets, with origins dating back over 400 years. The name “boro” refers to rags or old cloth, reflecting the market’s early days when locals traded fabric scraps, used clothing, and other household items.
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Contact Jasumo Now →Over centuries, the Boroichi has grown into a cultural festival that showcases not only second-hand goods but also food, crafts, and traditional Japanese products. The event has maintained its traditional charm while evolving into a major annual attraction that draws tens of thousands of visitors from Tokyo and beyond.
The market is centered around the Setagaya Daikan Yashiki, a historic estate that adds a unique historical atmosphere to the bustling streets lined with vendors. This blend of history, culture, and community makes the Setagaya Boroichi a must-visit event in Tokyo’s winter calendar.
Overview
The Setagaya Boroichi: Jan Edition 2026 will take place in mid-January 2026, filling the streets of Boroichi Dori and surrounding Setagaya areas with nearly 700 vendors. Visitors can browse a wide variety of items, from vintage clothing and second-hand textiles to handcrafted goods, antiques, and local foods.
One of the festival’s signature treats is the daikon mochi rice cake, sold only during the fair and highly popular among locals and tourists alike. The market is family-friendly, with live performances, street food, and traditional crafts offering something for everyone.
Highlights
- Nearly 700 vendors selling antiques, textiles, crafts, and local specialties.
- Traditional Japanese foods and festival snacks, including daikon mochi rice cakes.
- Historic setting around the Setagaya Daikan Yashiki adds cultural charm.
- Family-friendly environment with live performances and interactive activities.
- Tens of thousands of visitors each year, creating a vibrant community atmosphere.
Why Jasumo Recommends?
- One of Tokyo’s oldest and most historic flea markets.
- Incredible variety of vintage, handcrafted, and cultural items.
- Opportunity to experience traditional Japanese festival culture.
- Ideal for food lovers seeking local snacks and seasonal treats.
- Perfect for photography, shopping, and exploring Setagaya’s historic streets.
If you’re coming to Japan or already in Japan, and need any type of help — from custom tours and experiences to transportation or ticket bookings — just contact us through the Jasumo contact page.
Schedule
Dates and Times:
- Thursday, January 15, 2026: 9:00 AM – 8:00 PM
- Friday, January 16, 2026: 9:00 AM – 8:00 PM
Pricing
Admission: Free to enter
Location
Venue: Boroichi Dori, Setagaya, Tokyo
Nearby Landmark: Setagaya Daikan Yashiki
Address: Setagaya Dori, Setagaya, Tokyo, Japan
How to Get There
- By train: Nearest stations include Shimo-Takaido Station (Keio Line) and Sangen-Jaya Station (Tokyu Den-en-toshi Line), both within walking distance.
- By bus: Local buses connect Setagaya with other Tokyo districts.
- By car: Parking is limited; public transport is recommended due to the large crowds.
Accommodation Options
Visitors can stay in nearby hotels or guesthouses in Setagaya and Shibuya for easy access to the Boroichi. Budget options start around 6,000 JPY per night, while mid-range hotels average 10,000–15,000 JPY per night. Staying nearby allows visitors to enjoy both the market and explore Setagaya’s local attractions, cafes, and historic sites.
FAQs
What is the Setagaya Boroichi?
It’s an annual flea market in Setagaya, Tokyo, featuring nearly 700 vendors selling antiques, vintage textiles, crafts, and local foods.
When is the Jan Edition 2026?
The market is scheduled for Thursday, January 15, 2026 and Friday, January 16, 2026, from 9:00 AM to 8:00 PM.
Is there an entrance fee?
No, admission is completely free for all visitors.
What are the must-try foods at the market?
The daikon mochi rice cake is a festival specialty. You can also enjoy other Japanese street foods like yakitori, takoyaki, and sweets from local vendors.
How do I reach Boroichi Dori?
The market is a short walk from Shimo-Takaido Station (Keio Line) and Sangen-Jaya Station (Tokyu Den-en-toshi Line). Buses and taxis are also available from central Tokyo.
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