Sign In

Product Summary:

Simplify your gear without sacrificing quality on your Japan trip with the SIGMA 28-70mm F2.8 DG DN Contemporary. This high-speed, standard zoom lens for Sony E-mount full-frame cameras offers a constant F2.8 aperture in an astonishingly compact and lightweight package, weighing only 470g.

Are you Visiting Japan soon?

Let us make your trip effortless. From tickets and hotels to transport and local guides, we arrange everything for you or your group. Whether it’s a music festival in Tokyo or a business conference in Osaka, our custom travel service ensures you enjoy the event stress-free.

Contact Jasumo Now →

Designed based on the rigorous optical standards of SIGMA’s Art line, this lens delivers outstanding resolution and clarity across its versatile 28-70mm range, making it the perfect single lens for travel, portraits, and documentary photography.

Quick Highlights:

  • Constant F2.8 maximum aperture throughout the 28-70mm zoom range.
  • Extremely lightweight and compact for a full-frame F2.8 standard zoom (470g).
  • Optical design is inspired by the high performance of the Art line.
  • Excellent image quality achieved with aspherical and special glass elements.
  • Versatile focal range covers wide-angle to portrait telephoto.
  • Close minimum focusing distance of 19cm at the wide end.

Product Details / Description:

The SIGMA 28-70mm F2.8 DG DN redefines the standard zoom category by prioritizing portability without compromising on optical excellence. This lens is an ideal choice for travelers who want professional performance and background separation (bokeh) but need a light setup for exploring Japan all day.

About the Product

The lens construction features 16 elements in 12 groups, including two FLD (F Low Dispersion) elements and two SLD (Special Low Dispersion) elements, along with three aspherical lenses. This generous use of special glass thoroughly corrects various aberrations, ensuring sharp, high-contrast images from corner to corner.

The constant F2.8 aperture is perfect for low-light shooting and separating your subject from the background. By optimizing the design specifically for mirrorless cameras, SIGMA has achieved a feather-light mass of just 470g, making it incredibly comfortable for extended handheld shooting or video use. The stepping motor ensures fast, quiet, and reliable autofocus, fully supporting advanced camera features. Furthermore, the close minimum focusing distance of 19cm at 28mm provides a maximum magnification of 1:3.3, offering great versatility for close-up detail shots.

Key Features

  • Constant F2.8 brightness for consistent exposure and beautiful bokeh.
  • Class-leading compact and lightweight design (470g).
  • Superior optical quality suitable for high-resolution sensors.
  • Close focusing capability for dynamic close-up shots.
  • Fast and quiet stepping motor AF system.

Technical Specifications

FeatureSpecification
Lens construction (groups/elements)12 groups 16 elements
Angle of view75.4 degrees – 34.3 degrees
Minimum apertureF22
Minimum focusing distance (cm)19 (W) – 38 (T)
Maximum magnification1:3.3 (W) – 1:4.6 (T)
Filter Size67mm
Weight (g)470

What’s in the box (Included Items):

  • 28-70mm F2.8 DG DN Contemporary (Sony E) Lens
  • Lens Hood
  • Front Lens Cap
  • Rear Lens Cap
  • Lens Protector
  • Padded Carrying Case

Where This Product Can Be Used:

  • General travel and walk-around shooting (replacing multiple primes).
  • Portraiture with attractive background blur (70mm end).
  • Low-light scenes, including indoor spaces and nighttime city streets.
  • Close-up documentation of food, crafts, and details.
  • Video work and vlogging where light weight is essential.

Why Tourists Rent From Us

  • English-speaking customer support for easy communication.
  • Accept foreign credit cards for convenient booking.
  • No Japanese phone number required for account setup.
  • Offer hotel and Airbnb delivery across Japan.
  • Easy return process tailored for travelers.

Book with Jasumo:

If you are ready to rent this product, you can contact us with the Product Name, the Rental start date and end date, your delivery Location, and other important details you want to share. After we get a request from you, our team will start communicating with you as soon as possible.

Faqs:

How does this lens compare to traditional 24-70mm F2.8 zooms?

The key difference is size and weight. While the 24-70mm offers a slightly wider start (24mm vs 28mm), this lens is significantly lighter (470g vs 800g+) and smaller. By trading the 4mm at the wide end, SIGMA created a high-quality F2.8 zoom that is genuinely comfortable for all-day use and travel.

Why is the optical design based on the Art line lenses?

SIGMA used the optical performance of its highly-regarded Art line lenses as a benchmark for this Contemporary lens. This means the 28-70mm F2.8 delivers exceptionally high resolution, minimal aberrations, and superb contrast, providing image quality close to that of the professional Art series in a more portable form factor.

How useful is the close minimum focusing distance of 19cm?

A 19cm minimum focusing distance at 28mm is excellent for a zoom lens. It allows you to create dynamic shots where you highlight a small foreground subject (like a bowl of ramen or a small souvenir) while still capturing the background context, a technique known as “wide-angle close-up.”

Does this lens have image stabilization?

No, the lens does not have built-in Optical Stabilization (OS/VC). Like many modern mirrorless lenses, it is designed to leverage the powerful 5-axis In-Body Image Stabilization (IBIS) system found in most Sony E-mount camera bodies, which provides effective shake correction.

Planning a Group Trip to Japan?

From corporate teams to friends traveling together, we create tailor-made travel packages. Enjoy VIP access, curated itineraries, and full support from our local experts. Tell us your plans, and we’ll handle the rest.

Contact Jasumo Now →

Add Review

Leave a Reply

Your email address will not be published. Required fields are marked *

Service
Please rate Service
Value for Money
Please rate Value for Money
Location
Please rate Location
Cleanliness
Please rate Cleanliness