A Living Tradition of Joyful Summer Nights
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Contact Jasumo Now →Celebrated for over four centuries and officially listed as part of UNESCO’s Intangible Cultural Heritage since 2022, the Gujo Odori Dance Festival is one of Japan’s most iconic summer traditions. Following the success of previous years, the 2026 festival promises to be even grander, offering everyone—from locals to tourists—a chance to dance under the stars in the charming streets of Gujo Hachiman.
The Gujo Odori began during the Tokugawa Period, started by Endo Yoshitaka as a way to unite citizens regardless of class or status. That same inclusive spirit continues today as tens of thousands of participants join hands in communal celebration through dance. The festival spans 32 nights, running from mid-July to early September, with the most lively and famous portion taking place during the Obon holiday once a year in mid-August, when dancers fill the streets and continue through the night until sunrise—this is known as Tetsuya Odori (all-night dancing).
Gujo Hachiman Tourism Association Kinenkan Tourism Centre 520-1, Shimadani, Hachiman-cho, Gujo-shi, Gifu-ken, Japan 501-4222
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