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  • March 20, 2026 at 9:00 am
    Event date:
  • March 22, 2026 at 6:00 am
    Event end:

Overview

Shin SAKE SQUARE 2026 is an essential spring destination for enthusiasts of Japanese craftsmanship, bringing together the best of the Tokai region’s brewing traditions. Held at the vibrant Yaba Park in Nagoya, this festival gathers sixty esteemed breweries from Aichi, Gifu, and Mie prefectures to showcase their latest seasonal offerings. The event places a special emphasis on “Shinshu” or freshly squeezed sake made from the year’s new rice harvest, providing a rare chance to taste vibrant flavors at their peak.

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Beyond the extensive tasting opportunities, the festival serves as a cultural hub where visitors can interact directly with the master brewers who keep these ancient traditions alive. Attendees can complement their drinks with a variety of gourmet food stalls featuring regional specialties specifically chosen to pair with the diverse sake profiles on display. Whether you are looking for a unique souvenir bottle or simply wish to enjoy a lively afternoon in a central urban oasis, this event offers a complete sensory experience of central Japan’s umami culture.

Why Attend

  • Sample an extraordinary selection of freshly brewed sakes from 60 top-tier breweries across the three Tokai prefectures.
  • Discover the seasonal nuances of first-pressed sake made from the most recent rice harvest in a festive outdoor setting.
  • Enjoy a variety of regional food pairings provided by local restaurants to enhance your tasting journey through central Japan.
  • Receive a special starter set that includes an original sake vessel and a convenient wristband for easy entry and re-entry over the festival days.

Schedule & Ticket Information

Jasumo provide Concierge Ticket Service that assists international visitors in securing tickets that usually require many verifications. Submit your request through the Jasumo Contact Form by sharing your preferred date, venue, or performance, ticket type, and quantity. Once you’ve reviewed the event details, simply confirm your selection and our bilingual team will support you end-to-end, including Smart Ticket application and payment coordination via credit card, convenience store, or ATM.

Please note that ticket availability is not guaranteed. After receiving your request, we will first check real-time availability on the official ticket platform. If tickets are available, we’ll make every effort to secure them for you. If they are sold out, don’t worry — we can also source tickets through trusted and verified resale marketplaces in Japan, helping you get the best possible seats.

DateVenueSeat Types
2026/3/20 (Fri/Holiday) 11:00 StartYaba Park (Nagoya)Starter set (10 coins + original Inoguchi included)
2026/3/21 (Sat) 11:00 StartYaba Park (Nagoya)Starter set (10 coins + original Inoguchi included)
2026/3/22 (Sun) 11:00 StartYaba Park (Nagoya)Starter set (10 coins + original Inoguchi included)


How to Purchase Tickets?

Jasumo provide Concierge Ticket Service that assists international visitors in securing tickets that usually require many verifications. Submit your request through the Jasumo Contact Form by sharing your preferred date, venue, or performance, ticket type, and quantity. Once you’ve reviewed the event details, simply confirm your selection and our bilingual team will support you end-to-end, including Smart Ticket application and payment coordination via credit card, convenience store, or ATM.

Our dedicated team manages the entire process from initial inquiry to final delivery. This specialized support is particularly valuable for events utilizing “Smart Tickets,” which often require specific mobile app setups and Japanese phone number authentication. By handling these logistics on your behalf, we provide a reliable path to your favorite shows while offering flexible payment options that suit your travel needs.

Disclaimer

Jasumo offers a specialized facilitation service for foreign tourists and non-Japanese residents in Japan, assisting with ticket acquisition for cultural and entertainment events through authorized and official platforms. We are not a ticket reseller and do not sell tickets directly. Our role is to guide international customers through the official booking process and help overcome common challenges, including:

  • Language Barriers: Many ticketing systems operate only in Japanese; Jasumo provides full bilingual support.
  • Local Platforms: Assistance with lottery applications, payment procedures, and e-ticket delivery methods.

Faqs

What specific items are included in the Shin SAKE SQUARE starter set?

The starter set provides you with an original “Inoguchi” (sake cup) for tastings and a collection of 10 coins. These coins serve as the currency at the event, which you can exchange at various brewery booths for individual pours of their featured sakes.

Can I use my leftover coins and sake cup on a different day of the festival?

Yes, the tickets are common for all three days of the event. If you have a wristband, your cup, and the remaining coin stub, you can bring them back to the venue on a subsequent day to continue enjoying the festival without needing to purchase a new set.

Are there age restrictions for attending or participating in the tastings?

While entry to the park itself is open, you must be 20 years of age or older to participate in the sake tasting. Staff members may ask for identification at the reception or booths to verify your age and ensure compliance with Japanese alcohol laws.

What is the policy regarding last orders and event hours on the final day?

The event runs from 11:00 AM to 7:00 PM on the first two days, but closes an hour earlier at 6:00 PM on Sunday, March 22nd. Please note that the last order for sake tastings is taken 30 minutes before the official closing time each day.

Can I buy more coins if I run out during the event?

If you use all 10 coins from your initial starter set, additional coins can be purchased directly at the venue. These supplemental coins allow you to continue exploring the wide variety of sake brands from Aichi, Gifu, and Mie breweries throughout the afternoon.

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